© Reuters.
KANSAS CITY – Digital Ally , Inc. (NASDAQ: NASDAQ:), through its subsidiary Kustom Entertainment, has acquired the Country Stampede Music Festival, a celebrated annual event in the Midwest known for its lineup of country music stars. The festival, dating back to 1996, has been a significant cultural event, drawing fans with performers like Taylor Swift and Tim McGraw.
The acquisition by Kustom Entertainment, a company specializing in live event marketing and concert production, is seen as a strategic expansion of its entertainment portfolio. The festival is expected to continue its tradition under the new ownership, with plans to enhance the experience for attendees and possibly extend its reach to other states in the future.
Stan Ross, CEO of Kustom Entertainment, expressed commitment to preserving the festival’s legacy while introducing new elements to engage music fans. The 2024 festival, scheduled for June 27-29 at Azura Amphitheatre in Kansas, will feature artists such as Chris Janson and Jon Pardi.
Kustom Entertainment oversees other subsidiaries such as TicketSmarter, Kustom 440, and BirdVu Jets, focusing on live events and concert production alongside ticketing options. The company’s acquisition is part of its broader strategy to strengthen its position in the entertainment industry.
The information in this article is based on a press release statement.
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This story originally appeared on Investing
