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HomeFASHIONModelones Names Nail Expert Sarah Haidar as New Brand Ambassador

Modelones Names Nail Expert Sarah Haidar as New Brand Ambassador


Sarah Haidar for Modelones. Photo: Modelones

Modelones has recently appointed Sarah Haidar (@heluviee), a renowned nail artist with over 1.8 million social media followers, as the brand’s new ambassador and Global Pro Nail Artist.

Sarah, famously known as the “Pinterest Hand Girl,” has been featured in top media outlets and is celebrated for creating viral nail trends that have captivated millions.

Through this collaboration, Sarah will help shape future products and continue to elevate the Modelones brand, enhancing the brand’s commitment to providing professional nail care solutions at home.

Inspiration Behind the Collection

Modelones Hand Nails
Photo: Modelones

Sarah Haidar drew inspiration from pearlescent textures and organic shapes. Her designs focus on combining simplicity with small, artistic touches, embracing the latest trends in shiny cat-eye nail art, vibrant jelly gels, and rich, bold colors.

This approach reflects her commitment to creating modern and stylish nail art that resonates with both everyday users and professionals.

Sarah also shared her enthusiasm for working with Modelones, highlighting the brand’s continuous product innovation and dedication to staying ahead of trends for summer nail season and beyond.

Together, Sarah and Modelones will keep pushing boundaries in the gel nail polish category, creating high-quality products that inspire creativity and offer salon-like results for everyone.

Product Recommendation and Favorite Shade

Glittery Nails
Photo: Modelones

Sarah noted that she chose to collaborate with Modelones due to its consistent product releases and alignment with current trends. She also shared her favorite from the collection: shade 2614, a light blue with a subtle shimmer.

“It’s this stunning beachy, mermaid blue with just the right amount of sparkle that catches the light beautifully,” she said, adding that it’s a shade she finds herself returning to often.

Sarah Haidar Joins Modelones’ 10th Anniversary Event, Celebrating the Brand’s Growth and Community

Modelones Event
Photo: Michael Adan / Modelones

On May 25, 2025, Modelones celebrated its 10th anniversary with a U.S. tour titled “10-Year On The Go.” Haidar participated in the kickoff event, which focused on acknowledging the brand’s growth and its user community.

Reflecting on the experience, she said, “The energy, the people, the artistry—it was about celebrating confidence and creativity.”

Modelones 10-Year On The Go

Founded in Los Angeles in 2015, Modelones has grown to serve customers in over 30 countries and has built a community of more than 10 million users. The brand has worked with well-known names in the beauty industry, including nail artist Tom Bachik.

It has been featured in outlets like Bustle, Glamour, and ELLE. Its recent product showcase at the Eiffel Tower and placement on Amazon further reflect its growing presence in the nail art space.




This story originally appeared on FashionGoneRogue

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