adidas Originals returns with a powerful statement in its latest “Superstar, The Original” campaign. It spotlights the bold, the fearless, and the female forces shaping culture today. The campaign shines in dramatic black and white, blending the classic with the current.
adidas Superstar, The Original Campaign
It features powerhouse women who have each changed the game in their own way. From the legendary Missy Elliott to global superstar JENNIE, to style disruptor Gabbriette and rap phenom GloRilla. Each one embodies what it means to be an Original Icon. Their presence is unapologetic. Their style? Undeniably their own.
This goes beyond sneakers. It’s about standing out, stepping forward, and leaving a mark. The adidas Superstar, paired with the iconic Firebird Tracksuit, brings together past and future in a look that never fades.
Directed by Thibaut Grevet and narrated by Samuel L. Jackson, the campaign echoes one simple truth: originality builds legacy. In a world full of followers, these women lead with bold energy and vision.
This story originally appeared on FashionGoneRogue