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Tom Brady named Delta Air Lines’ strategic adviser


NFL legend Tom Brady will become a “strategic adviser” to Delta Airlines in his latest post-NFL career move, the jet carrier said on Wednesday.

As part of the years-long partnership, the seven-time Super Bowl champion will appear in Delta’s marketing efforts, and also will help build “teamwork tools for the airline’s more than 90,000 employees,” the Atlanta-based company said in a press release.

He will also talk to Delta’s staff “about greatness, about resilience, about excellence, about performance in a team sport,” the airline’s CEO Ed Bastian said during a CNBC interview announcing the collaboration.

“He played with the greatest teams in the world, I think we run the greatest team in the airline space in the world, and putting our two brands together, magic’s going to happen,” Bastian added.


Tom Brady and Delta Air Lines CEO Ed Bastian announced during a CNBC interview on Wednesday that the NFL legend will be serving as the airline’s new strategic adviser.
CNBC

Brady, who retired from his football career in February, told CNBC that the partnership with Delta “simulates my own personal growth in a lot of ways” as he enters the next chapter of his life.

Fans were quick to share their opinion of Brady’s latest business venture on social media.

“Tom Brady is the busiest retired man I’ve ever seen,” a fan wrote on X, formerly known as Twitter, following the announcement.

Some fans, however, weren’t so thrilled with the move, questioning whether Brady has even flown on a commercial plane in recent years.

“His strategic advice: Get filthy rich and fly private jets. Has he ever seen the inside of a commercial airplane since 1999? I ain’t mad at him. That’s the way I’d do it too,” another user questioned.

“What does a lifelong football player know about the airline industry? This screams ‘vanity project’ by the Delta execs,” another shared.

“Can Brady even fit in a Delta economy seat?” another user quipped, nodding to Brady’s six-foot-four-inch, 225-pound frame.

It’s unclear how many years Brady will be working as Delta’s strategic advisor, or how much he’s getting paid for the gig.

Representatives for Delta and Brady did not immediately respond to The Post’s request for comment.

Aside from his new role at Delta, Brady has also signed a massive contract with FOX Sports to be its No. 1 NFL game analyst beginning in 2024.


Since retiring from the NFL in February, Brady signed a a 10-year, $375 million deal with FOX Sports and invested in the Las Vegas Raiders and the WNBA's Las Vegas Aces.
Since retiring from the NFL in February, Brady signed a a 10-year, $375 million deal with FOX Sports and invested in the Las Vegas Raiders and the WNBA’s Las Vegas Aces.
Getty Images

After locking himself into a 10-year, $375 million deal with FOX in 2022, Brady made his debut for the network on Saturday on FOX Sports’ “Big Noon Kickoff” for Week 1 of the 2023 college football season.

Brady was one of the guests used by the network to preview storylines around the conferences, and the former NFL quarterback — who spent his collegiate career with the Wolverines before becoming a sixth-round pick in 2000 and going to be one of the sport’s greatest quarterbacks — had a message for why fans should buy into the Michigan hype.

“The winningest program in college football history is ready to go and make another national championship run. We got this. Let’s go. Go Blue,” he said in what appeared to be a pre-recorded video.

While Brady awaited his start at FOX, he invested in the Las Vegas Raiders and the WNBA’s Las Vegas Aces as a minority owner, and he has also been involved in a budding romance with Russian model Irina Shayk following his divorce from Gisele Bundchen.




This story originally appeared on
NYPost

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