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HomeFASHIONIssey Miyake Fall 2025 Makes the In-Between Look Beautiful

Issey Miyake Fall 2025 Makes the In-Between Look Beautiful


Issey Miyake debuts fall-winter 2025 campaign. Photo: Jamie Hawkesworth / Issey Miyake

In a quiet European setting, model Betsy Gaghan stands like a sculpture caught mid-thought. Photographed by Jamie Hawkesworth for Issey Miyake’s fall-winter 2025 campaign, the images feel like stills from a dream. Half-remembered, oddly familiar, and full of possibility.

Issey Miyake Fall/Winter 2025 Campaign

Stylist Brian Molloy plays with volume and shadow, while Gary Gill and Lucia Pica lend the hair and makeup a lived-in surrealism. The clothes are made to question. Inspired by Austrian artist Erwin Wurm, the collection titled [N]either [N]or, explores what happens in the spaces between.

Dresses ripple like sound waves. Sleeves grow and melt. Forms fold in ways that feel both natural and disorienting. It’s fashion that asks you to look again. The collection leans into ambiguity as a form of freedom.

By blending softness with structure, and playfulness with precision, it invites wearers to decide how a garment should live on the body. There’s no one right way. Just endless possibilities.



This story originally appeared on FashionGoneRogue

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