Pulse Music Group has forged a new music publishing joint venture with Grammy Award-winning producer-songwriter Mark Ronson and his company Zelig Music, it was announced Tuesday (Oct. 7).
The venture’s first signing is Swedish artist Thea Gustafsson, who writes, records and produces under her stage name Becky and the Birds and earlier this year won producer of the year at the Grammis awards for her album Only Music Makes Me Cry Now.
Founded in 2018, Zelig Records is a joint venture with Sony Music and represents artists such as King Princess and Issy Wood. Ronson — a nine-time Grammy winner who’s also earned an Oscar and a Golden Globe — is best known for producing Amy Winehouse’s landmark Back to Black album, crafting his Bruno Mars-sung solo single “Uptown Funk,” and co-writing “Shallow” from A Star Is Born. In 2023, he executive produced Barbie The Album and its score, and this year co-produced SNL50: The Homecoming Concert. His recent memoir, Night People: How to Be a DJ in ’90s New York City, became a bestseller and has already gained interest from Brad Pitt’s Plan B for a film adaptation.
The partnership was announced by PMG executives, including co-CEO Josh Abraham, who praised Ronson’s talent for “cultivating culture-defining moments for songwriters, producers, and artists.” Abraham added, “He brings integrity, creativity, and a uniquely effective approach to building careers. Together, we’re creating a platform that fosters a vibrant creative community for the next generation of talent.”
“I have so much admiration for what Pulse has built,” said Ronson. “I’ve been a fan of Josh as a producer since I was a teen, and I’m incredibly excited to discover and develop amazing talent together. Becky and the Birds couldn’t be a better artist/producer to kick off this partnership.”
Becky and the Birds, who is managed by Alyssa DeBonis of Moth Management, “couldn’t be a better artist/producer to kick off this partnership,” Ronson added.
Founded in 2008, PMG has grown into a leading independent publisher representing more than 250 active clients — including Kehlani, Turnstile and Ty Dolla $ign — and in 2023 expanded into recorded music with the launch of Pulse Records.
This story originally appeared on Billboard
